With T-Mobile’s brand refresh launching in 2025, we partnered with the Seattle Mariners to update the signage in The 'Pen—the branded concourse area at T-Mobile Park exclusive to T-Mobile customers. For Phase 1 of the refresh, timed with MLB Opening Day, we brought the new look to life across several key touchpoints: an out-of-home board, player wall signage, a three-panel mural, and a standalone mural.
Type
Experiential Graphic Design
Agency
Dentsu
Role
Designer
Year
2025